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HAPPILY EVER AFTERS
AREN'T ONLY IN FAIRY TALES

Strategic marketing and brand development for passionate indie authors is key to elevating your novels, captivating readers, and building a legacy worthy of the classics.

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WANT TO KNOW A SECRET?

BEING SUCCESSFUL AS AN AUTHOR STARTS LONG BEFORE YOUR BOOK IS FINISHED

Picture this: You’re basking in the glow of 5-star reviews lighting up your Goodreads page. You’re at a bustling book signing event, warmly engaging with fans who eagerly await your next release. Your inbox is flooded with heartfelt messages from readers who can’t help but tell you that you’re their favorite author.

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Now, envision these successes becoming your reality. Your most ambitious dreams—those you’ve only imagined—are entirely within your grasp.

 

Get ready to embark on a transformative journey with my expert guidance. Together, we’ll bring your literary vision to life, creating a memorable experience that will captivate readers and elevate your author career to new heights.

AUTHOR MARKETING ODYSSEY: A TRILOGY

01.

IDEAL AUDIENCE

Knowing your ideal reader helps you create focused content that resonates, builds a loyal audience, and increases your overall performance and engagement online.

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02.

CONTENT CREATION

Content creation is one facet of showcasing your voice and author uniqueness, and helps drive interest toward your books and boost your author brand.

03.

MARKETING STRATEGY

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A tailored marketing strategy ensures you're maximizing the impact and effectiveness of all your efforts and instills milestones to work toward achieving your goals.

OPTION ONE

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FREE MASTERCLASS

FROM BARELY NOTICED TO BESTSELLER

Are you ready to take your writing career to the next level? In this masterclass, I will guide you through the essential steps to transform your author brand and marketing strategy, positioning you for long-term success.

Whether you’re aiming to build a strong following or boost book sales, this masterclass will equip you with the tools and strategies you need to turn your writing career into a bestseller journey.

OPTION TWO

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FREE WORKBOOK

THE AUTHOR MARKETING BLUEPRINT

Unlock your author potential with the workbook designed to help you pinpoint your ideal reader and develop 3-5 core content pillars. This guide walks you through discovering your perfect audience and creating targeted content that truly resonates with them. You’ll also learn to establish clear, focused themes that will drive your content strategy and enhance your author brand.

Ideal for indie authors looking to refine their marketing approach and make their storytelling more impactful. Streamline your content creation and connect with your readers on a deeper level!

OPTION THREE

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SIGNATURE PROGRAM

THE VISIBILITY ADVANTAGE

Unlock the full potential of your author brand with our exclusive 1:1 coaching program. The Visibility Advantage is designed to transform your online presence and propel you toward bestseller status. Over three transformative months, you’ll work directly with a seasoned marketing strategist to develop a personalized strategy tailored to your unique goals and audience.

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With a blend of strategic insights, personalized guidance, and actionable steps, The Visibility Advantage ensures your author brand stands out, connects deeply with readers, and achieves the success you’ve envisioned. Transform your literary dreams into reality and take your place on the bestseller list!

I would totally recommend Danielle to anyone who needs marketing or branding help.

Danielle answered all my questions and helped me understand without making me feel weird about not knowing. Her answers were detailed and her advice is practical and easy to apply. She is really great to work with!

- ANNA SHIFFLER, A LONG JOURNEY HOME

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HOW TO MAKE YOUR BOOK STAND OUT AND GET NOTICED

FROM BARELY NOTICED TO BESTSELLER

Elevate your writing career with the masterclass designed to transform your author brand. Learn to:

  • Identify Your Ideal Reader: Pinpoint who your target audience is for more effective engagement.

  • Focus Your Content: Create impactful content that resonates with your readers.

  • Define 3-5 Content Pillars: Establish key themes that represent your brand and guide your content creation.

  • Develop a Tailored Marketing Strategy: Craft a strategy aligned with your goals to boost visibility and sales.

Gain actionable insights, expert guidance, and a personalized approach to make your author journey a success. Perfect for indie authors looking to grow their audience and increase book sales.

MEET YOUR MENTOR

HELLO & WELCOME

I’m Danielle, the founder of Rose Avenue Literary. With a passion for storytelling and a knack for strategic thinking, I specialize in guiding authors through the complexities of marketing and brand development. Think of me as your partner in crafting a powerful author presence and engaging your readers in a way that feels authentic to your unique voice.

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My approach is all about enhancing your work while staying true to your creative vision. I’m here to support you in making your story stand out, creating memorable experiences for your readers without altering your original ideas.

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If you’re looking to elevate your literary career with a professional touch that respects your individuality, you’ve come to the right place. Let’s work together to bring your story to its fullest potential.

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WHAT TO EXPECT WHEN WORKING WITH ME

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1. INITIAL CONSULTATION

We'll discuss your goals, challenges, and vision for your author brand, and review your current metrics to outline a tailored strategy specific for your goals.

2. STRATEGY DEVELOPMENT

Defining your ideal reader, creating content pillars, and building your author brand with recognizable visuals is only one part of developing your marketing strategy. We'll also complete a S.W.O.T. analysis, social media audit, and build out milestones that will propel you closer to achieving your literary goals, as well as so much more!

3. IMPLEMENTATION & SUPPORT

You'll begin executing the strategy with ongoing support and feedback from me, and we'll make adjustments to ensure your author brand gains the visibility it deserves while simultaneously boosting book sales.

ON THE BLOG

READER FAVORITE

The Indie Author Guide to Publishing like a Pro

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FEATURED

Discovering your Ideal Reader: The Best Way to Maximize Marketing Efforts for Your Book

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HOW TO

The Ultimate Guide to Plot Holes: What to Look for and How to Avoid Them

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