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PUBLISHED

. . . but it gets lost in the crowd of thousands.

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AUTHOR

YOU MAKE YOUR FIRST POST AS A

You don't know how to grab the attention of the right kinds of readers, so your post only receives a few views.

Nothing compares to the feeling of a finished manuscript and your first few sales, but when those numbers plateau or never come off the ground, all the excitement starts to deflate.

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With the right plan, you will have highly engaged readers following your socials, interactions with other authors, and even companies and industry professionals who want you to speak at their next conference or ask for an interview for their podcast.

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  • No more posts that end up with the wrong audience

  • No more struggling to choose what to post that’s right for you

  • No more mismatched colors and tones on your website

Disorderly efforts won't

sell your book.

Seeing videos of other authors promoting their newest release and having readers going crazy for it makes you feel like you're way in over your head.

It may feel like your best strategy is to do all the things, and something will eventually work. Won’t it?

Even if you devote every day to making as many posts as possible, you’ll end up drowning in the algorithm and having less time for your writing your next book. Imagine creating a stellar branding and marketing strategy and ending up with…

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  • More interactions with readers from around the world

  • Subscribers anxiously waiting for your next newsletter or blog post

  • A polished online presence with posts lined up in a consistent schedule 

DID YOU KNOW THAT BRANDS EXPERIENCE UP TO A

which stresses the importance of maintaining consistency across all marketing channels to build trust and loyalty.

TVA

INTRODUCTING

THE VISIBILITY

ADVANTAGE

This personalized 1:1 coaching program is designed to help indie authors enhance their online presence, strengthen their brand, and achieve bestseller status. Over three months, you'll work with me to create a tailored strategy aligned with your unique goals and audience.

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This program focuses on branding psychology, from color and tone to visual storytelling, helping you build a sustainable, authentic brand that resonates with readers. The Visibility Advantage offers actionable steps and guidance to boost book sales, engage your audience, and position your author brand for long-term success.

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You'll walk away with...

This collaborative experience will combine your ideas for your author platform with my understanding of brand awareness to create a solid, consistent image of your personality across your online platforms.

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  • A cohesive, visually pleasing brand personalized to your voice and identity 

  • A custom strategy for building and keeping your online presence

  • An understanding of how to use different platforms to your advantage

  • New readers led straight from brand awareness to your work

HOW THE JOURNEY UNFOLDS

01.

BRAND PSYCHOLOGY & AUDIENCE IDENTIFICATION

In the first month, we dive into the psychology behind your brand, exploring how colors, fonts, and visuals impact reader perception. You'll learn how to use visual branding to create an emotional connection with your audience. We’ll also focus on identifying your ideal readers, helping you understand who they are, what they value, and how to connect with them on a deeper level.

02.

CONTENT CREATION & STRATEGY

This month is all about creating compelling content that resonates with your audience. We’ll work on developing your content pillars, crafting a consistent tone, and creating posts that highlight your brand’s personality. You'll learn how to plan and produce evergreen content that keeps your audience engaged, while also making content creation an effortless part of your routine.

03.

MARKETING STRATEGY & EXECUTION

In the final month, we focus on building a comprehensive marketing strategy tailored to your goals. We’ll cover everything from social media planning to email marketing, book promotions, and community engagement. You’ll leave with a step-by-step marketing roadmap that integrates seamlessly with your brand, ensuring you're ready to launch with confidence and attract the right readers for lasting success.

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EXCLUSIVE BONUSES INCLUDE:

30 DAYS OF POST PROMPTS

A comprehensive guide with 30 tailored social media prompts designed to spark creativity and keep your online presence fresh and engaging. These prompts are crafted to showcase your brand's personality, connect with your audience, and promote your books without feeling repetitive or overwhelming.

SOCIAL MEDIA AUDIT WORKBOOK

This workbook helps you take a deep dive into your current social media platforms, assessing what’s working and where improvements can be made. With guided questions and actionable steps, you’ll learn how to optimize your profiles, strengthen your brand identity, and increase audience engagement across platforms.

5-PART EMAIL LIST WELCOME SEQUENCE

A ready-to-implement, step-by-step email sequence to welcome new subscribers into your community. This sequence is designed to build trust, introduce your brand, and convert readers into loyal fans, setting the foundation for lasting relationships and future book sales.

WHEN YOU CHOOSE TO COLLABORATE WITH ME TO BUILD YOUR MARKETING STRATEGY, WE'LL

BUILD A FAITHFUL COMMUNITY WITH TONS OF ENGAGEMENT AND BOOK SALES.

LET'S TALK INVESTMENT

Finding a strategy that shows who you are and celebrates your work guides the perfect reader straight to you. Together, you'll gain the expertise and confidence to create tailor-made content that fits your personality like a glove and boosts your book up the charts.

ONE TIME PAYMENT

$1997

3 MONTH PAYMENT

$670

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YOUR LITERARY BFF

MEET YOUR MENTOR

I’m Danielle, the founder of Rose Avenue Literary. With a passion for storytelling and a knack for strategic thinking, I specialize in guiding authors through the complexities of marketing and brand development. Think of me as your partner in crafting a powerful author presence and engaging your readers in a way that feels authentic to your unique voice.

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My approach is all about enhancing your work while staying true to your creative vision. I’m here to support you in making your story stand out, creating memorable experiences for your readers without altering your original ideas.​

WHAT OTHERS ARE SAYING

Danielle provides a thoughtful,

well-balanced service that takes into consideration the unique nature of every author.

- NELLY SHULMAN, THE LAST BOAT

SOUND FAMILIAR?

  • You've avoided social media because you’re unsure where to begin, but you’re ready for guidance that will turn your literary goals into a tangible reality.

  • Your online presence lacks engagement, feeling like a time-wasting distraction from writing your next book.

  • You dream of an engaged following and consistent book sales, but you're exhausted by the effort and frustrated by the lack of results.

  • You have a clear vision for your literary career but need help bringing it to life.

TRUST ME - WE'VE ALL BEEN THERE

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IN CASE YOU WERE WONDERING...

Won’t it be more overwhelming to tackle a branding and marketing strategy all that once?

The branding process can be very daunting. That’s why I’ve broken The Visibility Advantage down into phases, so you can have some relief between stages and celebrate at the end with a strategy for both brand development and marketing.

What happens if I have follow-up questions?

You will have weekly 1:1 sessions with me to address where we're at in the process, as well as bi-weekly group Q&A sessions. I understand the importance of addressing your questions and concerns throughout your branding and marketing journey, so you will also be able to reach me within your client portal at any time.

How will I know what’s on brand and what isn’t?

When you’re just starting to build your brand, it can be difficult to create content that matches. For each client, after we complete the visual and conceptual aspect of branding, you’ll receive a final brand board and write-up to help you make those decisions in the future with peace of mind and confidence.

Still have questions?

You can contact me any time through my email hello@roseavenueliterary.com or on TikTok and Instagram at @roseavenueliterary. 

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Ready to join in on all the online fun?

You don’t need a million followers to be successful or have a recognizable brand. When you understand your author identity, learn your audience, and find out how to be consistent to your brand and readers, you lead any number of followers straight to your work. Then they will share the word.

 

Being online is essential for all authors now, and building a brand and marketing strategy are fundamental building blocks in that process. The results? Past, present, and new readers finding you and buying your book.

 

You will be able to navigate the ever-changing algorithm like a professional and use your creative skills to paint the perfect picture of your personality as an author, gaining all the followers, engagement, and sales you’ve been striving for.

READY FOR READERS EVERYWHERE TO KNOW YOUR NAME?

THIS IS THE CHAPTER OF YOUR LITERARY JOURNEY THAT WILL CHANGE YOUR LIFE AND MAKE YOUR DREAMS OF BECOMING A SUCCESSFUL AUTHOR A REALITY.

EARNINGS DISCLAIMER: Your level of success in attaining the results from using our products, services, and information depends on, but is not limited to, the time you devote to the program(s), ideas and techniques used, your preexisting knowledge, paid advertisements and their budget, various skills, business savvy, network, and financial situation.

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